Editorial

SER HUMANO

2023-01-09
by Lucine
IT’S TIME TO RE-CONNECT

We live in a world where to many unfavorable factors make us more than often feel as if we were living in a place which is mainly dominated by hatred, violence, discrimination and inequality. Devastating political conflicts that make us hate and kill each other or unexpected pandemics leaving us no other choice but to get used to a thing called social distancing are just two of many real life examples that, even though maybe having a highly unequal amount of influence to human suffering, still have one thing in common. They make us disconnect and eventually lose what makes us humans.

It’s time to remind us once again what the strongest, most important thing in life is and what builds the very foundation to conquer human suffering and all the negativity in the world.

Love.
Love and connection to others, to nature and to ourselves.

Text by Carlos Cordero-Rosales

The idea is to shoot an editorial that combines fashion and beauty within a story of two models, expressing possible phases, steps of human connection and their complexion:

1. Curiosity (perception of novelty)
2. Acceptance (understanding equality despite differences)
3. Approximation (getting closer to get a first touch)
4. Merging (a dance of affiliation)
5. Unity (Together we’re more: resilience, strength, solving problems) 6. Love (romance or joy of sharing moments, strong intimacy)

Key question: What makes human connection possible, how does it develop and why is it so utterly important?

CURIOSITY

(perception of novelty)

Maya Seyferth suit; Anastasia Bull dress

ACCEPTANCE

(understanding equality despite differences)

Alev Güngör blazer; Maya Seyferth suit; Johanesly Ames body

APPROXIMATION

(getting closer to get a first touch)

Alev Güngör vest and shorts; Anastasia Bull top and headpieces; BA SI coat dress

MERGING

(a dance of affiliation)

Alev Güngör suit; BA SI dress

UNITY

(romance or joy of sharing moments, strong intimacy)

Nana Gotti orange set; Anastasia Bull head accessories; Nana Gotti floral cape

LOVE

Nana Gotti outfits

Credits
Models: Milena Maura Duany Coello & Donna Zed  @essa_moreena & @donnazedAgency: Square Model Agency @square_models_agencyStyling: Luciné Ayanian @lucine_aMake-Up: Greta Taroziene @gretamua.chHair: Larissa Ott  @blushblond_Assistance: Angélica De Oliveira Cousiño  @angelicacousinoIdea, photography & Retouch: Carlos Cordero-Rosales @kurler

In collaboration with Fujifilm Switzerland (article published), and some shots were featured in @photovogue 💘